Trainers; Sales or Science…
So I find that this is a subject that gets beaten way too much, but unfortunately for you guys it’s one that’s close to my heart. I’m very passionate about what I do for a living, I don’t put up with bull***t from clients that want something but forget that work is involved. Ask my clients and the ones that have been with me for years will tell you that I don’t mince words, I don’t allow cheating, and I never let you talk more then work.
I want results for my clients and I’m not fluffy so I understand that there is a certain amount of work that needs to get done, there is an amount of weight that needs to get pushed or pulled, and there is an aerobic threshold that needs to be surpassed when conditioning in certain classes. Furthermore there is a scientific approach to the way I train personally, online, athletically or in fitness classes, so NO, I don’t put up with B.S. in my company… As you can see there is not much salesmanship there.
There is only passion, science, and a true caring for my clients and that is why I’m proud to say they’ve stuck with me through thick and thin; a better community I couldn’t ask for.
In my tenure as a trainer I’ve seen guys walk up to people in the middle of treadmill sprints just to sell them personal training. I’ve seen trainers do beginning and ending group hugs, without the clients knowing that the trainer had literally set up his bootcamp exactly how the guy 2 spaces down did because he lacked knowledge in training. I’ve even seen a trainer turn on youtube to copy a program 5 minutes prior to his class arriving; their class being completely full… These guys could sell a rust bucket with holes in the desert and not even pull off a sweat during the lie. So I ask you at what point do you invest in the science over the sale?
I’m writing this particular blog today because I’m happy to say that there are so many knowledgeable coaches in the world having been around for decades and starting to post their work on social media. These are individuals that continuously push the envelope of education and never stop debunking the salesmen out there. At the end of this blog I’m going to add the names of a few of the trainers I recommend picking up some of their literature and reading or simply following them on social media. You will be impressed with the amount of education offered on a daily basis.
I can leave you with one simple question, do you prefer sales or science? It’s simple question in the sense that sales means you may be getting duped into buying training that’s a lemon. It may all be HIIT training and everyday something different because some idiot told them that muscle confusion and high intensity will help their clients lose weight. Well unfortunately training is a bit more complex than that, just as their clients are. I understand when it comes to classes it’s hard to periodize our clients, or is it? I’ve figured out ways to produce success via the same principles taught to me in school, and through continuing education so it’s not that hard actually it just takes a little dedication.
Ok so now you see why I’m a terrible salesman when it comes to training; I’m tough, I care about my clients safety, I care about their goals through scientifically proven methods, and I’m passionate about this industry and where it’s headed, so salesmen beware. If you ever have a question about training, look me up and I may be able to answer it. In the meantime, here are a number of great trainers or authors to look up..
Mike Robertson, Eric Cressey, Brett Contreras, Tony Gentilcore, Mike Boyle, Charlie Weingroff, Calvin Dietz, Dr. Stuart McGill, Joel Jamieson, Tudor Bompa, Greg Everett, Dr. Quinn Henoch, Max Aita, Chad Wesley Smith, Kelly Starrett, Dan John… and the list goes on and on and on.
Educate yourself, so that you can educate others…
Your Coach, Franco Gomez